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Archive of posts filed under the From the Art Director’s Desk category.

Don’t Judge a Book By Its Cover

It seems that every time designers have to come up with a cover design nowadays, they have to create something that looks paranormal, no matter what the subject matter might be. Supposedly, teens are magnetically attracted to mysterious, eerie-looking covers, and so we’re tasked with designing something that will grab their attention. A girl’s first […]

How Ink Is Made

Symon Chow, who designed our blog, linked to this video on Facebook the other day, and when I saw it I knew I just had to share it with all of our readers. Ink, to me, is like candy. The array of colors, the smell they give off when you open a new book…it’s just the most […]

A Greenwillow Moment—July 2010

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Going Wild for Wildwing

Last week, I released the jacket for Wildwing, a novel by Emily Whitman. About a year ago I was doing the photo shoot for the cover image with the editor, Steve Geck. Ali Smith was our photographer. We always love to work with her. A few weeks before the shoot we had to pick our model. So Steve and […]

Adventures in Art Direction

A Touch Mortal jacket photo shoot Meet Razzle, everyone. Razzle, personal assistant extraordinaire, helps Greenwillow’s art director, Paul Zakris, to make each and every book beautiful. Most recently, this included being on hand at the photo shoot for the jacket of the upcoming A Touch Mortal by Leah Clifford, which will be published in Winter […]